Credit checks

by admin on February 25, 2006

in Marketing

Philip Woodgate has a great story about credit issues for UK SMEs. Credit management just doesn’t seem to get any better does it? Which prompted a thought stream.

Equifax and Experian both offer credit related services but they don’t go near far enough. As a customer, I want a logo I could put on my web site that tells readers my credit rating. That’s an attention and trust thing.

Addendum – in comments to Philip’s original post, Philip added this:

They would need a link back to the genuine site, perhaps something like Technorati were you can see the blogs ranking. Instead you could see statistics on the company’s credit rating. The good payers would sign up and the bad ones would stay clear. The information would be a comfort to the SME and best of all it would be free. The potential trickle down impact of reducing payment days would be a massive help to start ups; as we know it’s all about cash for them not paper profits.

What a stunning idea.

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Interesting points John - so what's the answer? How could these companies change so as to be of genuine help to SMEs?

Equifax and Experian seem to be unusually profitable left overs from the old catalogue companies, concentrating on consumer credit, with its own rules and objectives. If a consumer has lots of credit checks this is all recorded and counts as adverse, making the task of applying for loans to hard sell telephone operators a risky business - there's not much opportunity to change your mind after putting the phone down. It just seems to make life easier for our hard-pressed credit insurers, thoough.

Transprency - that's the key to building good business and relationships - nice one Philip. BTW - anyone know an easy way to get in touch with these outfits? Their websites are great at flogging services but rubbish at communications.

It's a nice thought Neil has, but I'm not confident it would ever happen.

I do like the idea Dennis came up with as it's simple and transparent.

Far better would be for government to deal with the issue. If HMRC were responsible for collecting late payment interest and debt collection fees then I suspect terms would be adhered to.

Think of it as Tax Credits for business.

NeilW

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