SocialText has agreed to sponsor the creation of a small/start-up business community resource wiki. I’m in the process of building the framework for this now. This was inspired by David Terrar’s post and the original work done in the US by smallbusiness.com. The success or otherwise of this project is 100% dependent on the extent to which the UK’s community of business bloggers are prepared to add value by contributing to the wiki.
Why would you want to do this when there are commercial resources? Several reasons:
- By giving something to small/start-up businesses, ‘we’ are demonstrating we want to be good citizens. Heck, if my main sponsor can do it, why not the rest of us?
- The community will refine the ‘advice’ contained in the wiki, making corrections and updating to ensure the resource is as valuable as possible to those who need the most help. This is impossible with commercial ventures where the content is secondary and frequently out of date.
- As the wiki grows, professionals will benefit as they see the types of issue that new business start-ups are interested in exploring. They will be able to align their services to the needs of those that require assistance.
- It will be made clear there is no substitute for professional advice. Therefore, those that contribute will benefit from links back to their websites.
- As the wiki grows, I’d anticipate asking certain people to take responsibility for moderating content. This is important because no one person knows everything about everything and its value will depend on the integrity of the information it contains.
Any PRs/marketeers out there that wish to contribute then please drop a comment or an email. Anyone with subject matter expertise in HR, general health and safety and training (just for starters) please get in touch. Anyone with section ideas that would be of general value, again please get in touch.
UPDATE: I’ve posted a request into the PR community at ResponseSource. If you see this but don’t feel you can give time, please consider passing this on through your networks of people. I should have said but I’d really like to hear from women as in my experience they are so often poorly represented and have a harder time than men getting taken seriously as potential business leaders.