The last 18 months I’ve been playing occasionally around with video. At first there was YouTube with its broadcast style megaphone. Then along came services like kyte.tv where you can create your own channel of content and have it delivered over mobile. Next was Ustream.tv which I’ve used for interacting while others live stream from around the world. Last autumn saw the launch of Seesmic – Twitter style video conversations. More recently I got hooked on Qik with its live streaming from mobile and interactivity.
Yesterday, I circled back to Veotag, something I saw a while ago where you can tag and timeslice both audio and video. I had a conversation with one of the founders and learned that they have developed use cases that will be of interest to professionals. The example we discussed was Ernst & Young’s hedge fund conference which was recorded last December. Veotag took all that content, repurposed it, tagged it and made it into a searchable collection that is freely available over the internet. How cool is that? Now think of the possibilities. e-learning is one where you mix presentation material with video explanations. Another might be a series of tax tips for clients that you make available as a free service offering.
Video is – as Veotag co-founder Jeff Paul said: “Data of the new millennium.” It needs managing and Veotag hopes to become the platform of choice for this style of media distribution and dissemination. While I was unsure 18 months ago, it is real world use cases like EY and others that make me go: ah-ha.
I’ve written more about how I see this service over at Enterprise Alley.
