Comments on: Advertising doesn’t work, content does http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/ never knowingly under opinionated Wed, 10 Mar 2010 12:53:58 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Dennis Howletthttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179990 Dennis Howlett Thu, 13 Mar 2008 16:56:09 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179990 It doesn't - at least not directly - but it does provide additional content for which you don't have to pay. It doesn’t – at least not directly – but it does provide additional content for which you don’t have to pay.

]]> By: Ken Frosthttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179989 Ken Frost Thu, 13 Mar 2008 16:50:21 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179989 DennisI am being very thick, but how does copying this widget onto one of my sites earn me money?Thanks Dennis

I am being very thick, but how does copying this widget onto one of my sites earn me money?

Thanks

]]> By: Dennis Howletthttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179894 Dennis Howlett Wed, 12 Mar 2008 19:46:50 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179894 re: Google and advertising, Paul Strassmann says that Google is not necessarily a long term success player. re: Google and advertising, Paul Strassmann says that Google is not necessarily a long term success player.

]]> By: Dennis Howletthttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179893 Dennis Howlett Wed, 12 Mar 2008 19:45:36 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179893 Nice idea - but you really should go for EFT for inbound payments from customers. The only way to go. Nice idea – but you really should go for EFT for inbound payments from customers. The only way to go.

]]> By: Adrian Pearsonhttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179886 Adrian Pearson Wed, 12 Mar 2008 18:53:17 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179886 Following on from my previous comment, please see my new blog and its first ever posting: http://topaccountants.typepad.com/.If you have a look at the About the Writer page you should be able to deduce that I am using the content of the blog to try to drive traffic to other websites that I have a financial interest in [like www.accountantswebsites.com]. That said, the main purpose is actually to provide me with the pleasure of the writing!As a seasoned blogging pro Dennis, your comments on my fledgling effort would be appreciated! Following on from my previous comment, please see my new blog and its first ever posting: http://topaccountants.typepad.com/.

If you have a look at the About the Writer page you should be able to deduce that I am using the content of the blog to try to drive traffic to other websites that I have a financial interest in [like http://www.accountantswebsites.com. That said, the main purpose is actually to provide me with the pleasure of the writing!

As a seasoned blogging pro Dennis, your comments on my fledgling effort would be appreciated!

]]> By: Adrian Pearsonhttp://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/comment-page-1/#comment-179866 Adrian Pearson Wed, 12 Mar 2008 14:37:55 +0000 http://www.accmanpro.com/2008/03/10/advertising-doesnt-work-content-does/#comment-179866 Hi Dennis and Philip,I am not a fan of online advertising and subconsciously "screen-out" banner ads as a matter of course it seems. So Dennis's main thrust, that more attention will be paid to relevant news, seems to be absolutely right to me - effectively a form of permission marketing that I am sure Seth Godin would approve of. BUT, if the advertisers do not se a return from their spend with Google then the latter company will surely stop making money too? And if advertising stops making Google money, where will that leave all the users of its free products? Hi Dennis and Philip,

I am not a fan of online advertising and subconsciously “screen-out” banner ads as a matter of course it seems. So Dennis’s main thrust, that more attention will be paid to relevant news, seems to be absolutely right to me – effectively a form of permission marketing that I am sure Seth Godin would approve of. BUT, if the advertisers do not se a return from their spend with Google then the latter company will surely stop making money too? And if advertising stops making Google money, where will that leave all the users of its free products?

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