On meeting Phil Hodgen

by admin on March 17, 2008

in General,Innovation

Last week while in the US, I had a chance meetup and coffee (in a Starbucks, where else?) with Phil Hodgen. If the name is unfamiliar he is a blogging, sometimes tweeting tax lawyer who spends an unhealthy amount of time wandering around the Middle East helping ludicrously wealthy people save tax. I’m sure Richard Murphy would massively disapprove of what Philip does for a living but hey – if the world was all the same then it would be an exceedingly dull place. Anyhoo…

Philip’s blog is definitely worth paying attention to, if only for the entertainment value as he discusses issues around tax avoidance and evasion. I particularly liked his take on the Lichtenstein affair which has so wound up the German press. His suggestions for those awaiting a call from HMRC is priceless:

  • Jump up and down and say “It’s not right! The government can’t do illegal stuff like that!” (Response: So what? Cat. Bag. Out.)
  • Sit tight and do nothing. (Response: Inevitable merely postponed. Pain handed to your kids because you won’t deal with it.)
  • Run away to Panama. (Saw that happen last week for a U. S. citizen I know. He is a fugitive for the rest of his life.)
  • Be a grown up and clean up your mess. (Why make a money problem into a jail problem?)

To more mundane matters, Phil and I talked about the problems associated with managing many projects with few resources and no particular desire to spend a fortune on IT. I reckon he needs something like Wordframe but he uses Worldox on which to organize and store documents. I wonder if the two could be integrated?

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Excellent points Philip and which speak to the issue of change but ones that are increasingly being accommodated in the newer forms of software. My sense is that once people get familiar with things like RSS in IE7 then I think we'll see a mass shift - that's maybe a year out.

Actually I think I have identified the essential element I need for collaboration software. (I'm talking of project-driven business transactions, where all of the project communication and documents are centralized and shared among people inside and outside of my business).

Normal people live inside email to communicate with each other. For better or worse, I deal day-to-day with normal people, and not the people who have Twitter accounts and a blog.

The software tool has to adapt to the way people are, rather than the way they should interact with each other if they knew what was good for them.

In my experiments with internal collaborative software as well as software to work with the outside world (OK, an extranet, if you must), I have noticed that if you don't pander to people's basic familiarity with email and their intrinsic fear of the new, you're going to fail. People just won't use the tool presented to them.

This is one reason I pitched BaseCamp to the wolves, although there are several other reasons as well. :-)

Dennis,

It was a treat that you and I happened to be in San Francisco at the same time. I'm glad we could meet for a cup of coffee.

I deeply resent the intrusion of inflexible software in my business ("No," says the software vendor, "you will run your life the way our software is written and you will LIKE IT!") so hearing from you was invigorating.

The message I got from you? (1) There IS software outside the legal-specific vertical market. (2) I will have to put up with a bit of systems complexity in my life, small-pieces-loosely-joined notwithstanding.

I'm keeping my eyes open and will look at Wordframe. I can't believe that 4 people (that's our full-time staff here) need TWO f-ing servers. Yet that's what we have. I don't want to live in that world.

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