Mike McDerment

The new dork

March 8, 2010 Marketing

The new generation of entrepreneurs have much to teach us ‘older’ types about the business of doing business in the 21st century. This is a superb example which, as Mike McDerment, CEO of Freshbooks said: Marketing done right …to which I’d add – inventive as well. If we take this as a proxy for the [...]

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Kashflow hits 2,500: so what?

January 29, 2009 General

Amid much chest beating, Kashflow’s Duane Jackson announces the company has hit 2,500 paying customers. To be strictly correct, the company claims 2,400 end users and 120 practices. Good for them. But then I looked back. Kashflow was formed in early 2006 although it launched the product in mid-2005. Trawling back over past posts, I [...]

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Xero hits 2,000 customers

August 21, 2008 Cloud Computing/SaaS

While the naysayers still insist that saas adoption is a long way off, it’s great to see Xero has hit the 2,000 customer mark. According to Rod Drury on its blog: It took 18 months of very hard work to get our first 1000 customers starting way back with pre-release versions of Xero back in [...]

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