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Memo to Media Departments: Here Are Three Ways to Make My Job Easier – rebuttal

September 30, 2010 Humour
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I thoroughly enjoy reading Adrienne Gonzalez. If anyone in the accounting blog circuit has big balls, she’s got ‘em, tackling tough issues in a no nonsense manner. Anyhoo, she wrote a post with the above title and then went on to list three things she’d like media people to do. It’s begging for a rebuttal: [...]

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Progressive practices: the social angle

August 5, 2010 Marketing

I am seeing more and more firms encouraging their people to join social networks. In a conversation between Richard Messik and Jon Stacey of Riley Chartered Accountants, Jon talked about moving some aspects of their businesss away from Lotus Notes and on to Yammer, a sort of private Twitter. He says: …our old Teamtalk database from [...]

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Twitter, Facebook, LinkedIn?

August 2, 2010 General

I learn more about the real world from my children and grand children than anyone else. Last week while in the UK I saw first hand how quickly young people adapt to the new breed of technology. It took our no.2 grand daughter less than 30 seconds to figure out the iPad and about the [...]

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Progressive Practices: Marshall & Co

July 28, 2010 Innovation

AccountingWeb has an intriguing contest going on to discover the most progressive firm in the UK. It’s intriguing at multiple levels. The firms get to pitch yet with one exception have provided no links to their site The pitches vary widely but are mostly generic as Mark Lee would put it They are all tiny [...]

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Alan Lewis: the best accountants website – ever

March 4, 2010 Marketing

How often do you see an accountant’s website that doesn’t look like an accountant’s website? I’m willing to bet that almost never occurs. How often have you heard me bitching about crappy professional websites? Plenty. The one you see above represents a small Australian practice, Alan Lewis Accountants. You can see from this snapshot the [...]

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What's up at the IoD?

March 1, 2010 General

I see that Dan Martin pointed to an IoD post entitled Google Buzz – Good for Business? Interesting you might think until you read through. What’s wrong with the piece? Answers after the jump.

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The Twitter fallacy

September 27, 2009 Marketing

Mark Lee has sparked off an interesting conversation around ‘dos and donts’ for Twitter usage over on AccountingWeb. It’s one of a small handful of posts at AW that have me smiling for one reason or another. In this case, commenters are arguing everything from ‘how about a Twitter strategy‘ to whether Twitter matters to [...]

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Bursting the Web 2.0 bubble

March 5, 2009 General

When John Stokdyk puts his cynic’s hats on he can truly tear his victim a new one with the very best of them. Today, in vintage Jeremy Clarkson fashion, John’s chosen target is all things Web 2.0. It starts: My exposure to Web 2.0 business thinking has expanded tenfold in the month or so that [...]

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The future of events

February 5, 2009 General

Yesterday I ran a thought experiment that turned out to be surprisingly successful. SAP was launching BusinessSuite 7 and had invited some of my colleagues to attend its New York offices. Due to budget restrictions, they couldn’t ship some of us over. That didn’t matter too much because they live webcast the event. At the [...]

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